Categories Insights Maryellen Stohlman-Vanderveen Post author By Maryellen Stohlman-Vanderveen Post date 28 November 2024 Inclusion Illusion? Financial Inclusion as the new greenwashing Financial services companies wanting to capitalise on opportunities in emerging economies often claim to be driving financial inclusion in underserved markets. But are their commitments genuine, or modern-day greenwashing? How can firms truly committed to inclusion stand out from the noise? The term “greenwashing” was coined in 1986 by the environmentalist Jay Westerveld to describe […] Tags communication, environmentalism
Categories Insights Maryellen Stohlman-Vanderveen Post author By Maryellen Stohlman-Vanderveen Post date 23 April 2024 Growing pains? Communication strategies for a maturing longevity sector The search for immortality, the elixir of life, is as old as human existence. The finality of death and the promise of an afterlife fuels many of the world’s faiths, and history is littered with cranks, charlatans, and seers who claim to have discovered the philosopher’s stone. But contemporary biology may be offering, if not […] Tags communication, environmentalism
Categories Insights Maryellen Stohlman-Vanderveen Post author By Maryellen Stohlman-Vanderveen Post date 26 February 2024 Effective Environmentalism & Communication – Eterna’s Book Club By contextualising environmental data, we can better understand the realities of climate change, the progress we have already made, and how we can continue to develop sustainably This might be the sustainable future portrayed by the media, but Oxford researcher and Deputy Editor of Our World in Data Hannah Ritchie has a different vision. Her […] Tags communication, environmentalism
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