Categories Ben Cope Insights Uncategorised Post author By Ben Cope Post date 10 July 2023 ‘The Age of AI’ and slouching towards superintelligence – Eterna’s Book Club Not for the first time, Kissinger fails the Turing Test. Fire, the wheel, the compass, the printing press, the steam engine, electricity and the internet. Some inventions alter the course of human history. Could artificial intelligence (AI) be next? Since the launch of ChatGPT in November, the buzz has gone mainstream, exciting and terrifying in […] Tags business, comms, featured
Categories Ben Cope Insights Post author By Ben Cope Post date 21 November 2022 Climate adaptation: the COP27 takeaway for strategic communications Communicators have a responsibility to emphasise the importance of climate adaptation – both as an operational necessity and as a new reputational bar by which businesses will be judged In the critically acclaimed episode ‘Free Churro’ in the Netflix black-comedy animation, Bojack Horseman, Bojack, a washed-up actor, delivers this line about the long-since discontinued sitcom […]
Categories Ben Cope Insights Uncategorised Post author By Ben Cope Post date 30 June 2022 Common People The Royals are following businesses and celebrities by weighing in on social issues, but could it kill the magic of the monarchy? The Jubilee was good, wasn’t it? A four-day weekend, decent weather, and enough pageantry to get even the republicans among us feeling 2012-y. The concert was a highlight. A wonderfully eclectic mix of […]
Categories Ben Cope Insights Post author By Ben Cope Post date 14 January 2022 Sticky post High tide on corporate purpose? “What if we made a shoe that solved racism?” “What if ice cream brought peace to the Middle East?” “You know Hellmann’s? … the mayonnaise… what if it fixed food waste?” * It must be hard to admit you’ve joined a cult or been swept up by mass hysteria. To hold up your hands and […]
Categories Ben Cope Insights Post author By Ben Cope Post date 2 July 2021 No Comments on Project Fear: How the Establishment took back control Project Fear: How the Establishment took back control After a chaotic weekend, Sajid Javid marked his first week as Health Secretary by signalling a move towards a more libertarian approach to covid restrictions. As 19th July draws closer, we can relax into a summer of sport and dream of Gareth Southgate’s boys bringing it home. The national mood is a million miles from where it was […]
Categories Ben Cope Insights Post author By Ben Cope Post date 16 April 2021 The Royal’s phoenix moment? Many considered the media’s coverage of the death of The Duke of Edinburgh as excessive and out-of-touch. Does this mean Britons have fallen out of love with the Royal Family or is there something else going on? Within minutes of the announcement last Friday, every major publication uploaded a wall of prepared articles. All major […]
Categories Ben Cope Insights Post author By Ben Cope Post date 25 January 2021 Boris and Business: An unbridgeable chasm? This week’s muddled launch of the Build Back Better Business Council as well as the flopped reception of Rishi Sunak’s “Big Bang 2” is just the latest episode in this Conservative government’s dysfunctional relationship with business that stems from a misguided understanding of a free trade ideology. Brexit has challenged the apparent axiom that the […]
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